Spring Fling an avenue of empowerment


By Kelli Ameling • Last Updated 10:38 pm on Friday, April 19, 2013

GREENVILLE — Style, health and empowerment are the key themes local women will experience on a day out dedicated specifically to women.

The Spring Fling for women presented by The Daily News will be from 10 a.m. to 2 p.m. May 4 at the Greenville High School and is free to the public.

This is an event that turns a vision into a reality of creating a day where women of all ages can come together to shop local retailers and home-based businesses, get informed and empowered to care for their health, see fashion ideas for spring, enjoy lunch and just have fun with friends.

“This will be a day for women to get together and learn new things, shop some of their favorite name brands, get great fashion advice, eat and just plain ol’ have a lot of fun,” said Julie Stafford, publisher of The Daily News. “We want this to be a day of takeaways — not only in terms of information about their health, money and home, but also in terms of goodies.”

Spring Fling is designed to expand the knowledge of women to help make everyday decisions. Surveys done by the Pew Research Center, as well as other organizations, have shown women not only make the majority of health decisions for their families, but also make the majority of all household-purchase decisions.

Because of this, it is important for women to know such things as what services are offered through our local hospital, what health screenings are necessary and when, how to start researching what you need to know before buying a car and where you can host a wedding reception.

“We’re all busy — sometimes so busy that we forget to take time out to recharge and renew,” Stafford said. “As women, we have a lot on our plates and do a daily juggling act just keeping our lives and those of our families going. We wanted to put together an event that would help women feel empowered so that they are armed with the latest information on everything from their health to financing to how to change the oil in their car. Oh, and we also wanted to create an event that would be a lot of fun.”

The Daily News will be partnering with Spectrum Health United Hospital, Greenville Public Schools and Ed Koehn Ford Lincoln in Greenville.

United Hospital will present information on everything from knee arthritis and posture to healthy cooking and summer snack ideas. In addition, United Lifestyles, United Hospital and the Heart and Vascular Institute will have booths providing all kinds of hands-on information.

“Spectrum Health United Hospital is thrilled to be partnering with The Daily News to bring women in our community a fun filled day with a focus on healthy lifestyles,” said Tina Freese-Decker, Spectrum Health United and Kelsey hospitals president.

Ed Koehn Ford Lincoln understands how important it is for women to be informed. They have stepped in to help make the Spring Fling possible and will provide opportunities for women to try the latest technology used in parking cars, while informing women on what they need to know before their next car purchase.

“Ed Koehn Auto Group recognizes that the majority of auto purchasers are women or influenced by women,” said Tyler Athey, Internet director at Ed Koehn Ford Lincoln. “We also understand the car buying process can be intimidating for anyone and we welcome the opportunity to provide the tools to educate and empower our current and future customers to make a more enjoyable car buying experience.”

Greenville Public Schools realizes the importance of education and healthy-eating habits no matter what a person’s age is. Student groups will be involved in the Spring Fling to help throughout the day.

The new high school cafeteria will be open and lunch will be available for sale. Because the lunch program in Greenville Public Schools has worked to become healthier, they will have their salad bar open as well as other options offered to students every day.

“We are pleased to partner in this event designed to inspire entrepreneurship, particularly involving the women in our community,” said Greenville Public Schools Superintendent Pete Haines. “This event provides a wonderful opportunity to welcome community members into the new dining facilities.”

Also at the Spring Fling, new Greenville retailer Posh Vega will be coordinating a fashion show.

Posh Vega will be joining a number of local retailers and home-based businesses that have signed on to sell their items during the event. From cooking gadgets to pampering products and much more in between, Spring Fling for women will have plenty of shopping options all under one roof.

For more information about available booth spaces, call Lori Paredes at (616) 754-9301.

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