BUSINESS BEAT: New fitness center up and running in downtown Greenville

By Mike Taylor • Last Updated 10:28 pm on Friday, August 22, 2014

Fresh Start Fitness co-owners Chris Reisner, left, and Casey Kubiak see a bright future for their recently opened fitness club. — Daily News/Mike Taylor

GREENVILLE — Area couch potatoes looking to get a fresh start on a lean, healthy lifestyle now have a new choice, thanks to Fresh Start Fitness, 406 S. Lafayette. St., which will host its grand opening Sept. 1.

According to co-owner Casey Kubiak, the fitness center offers the latest and greatest in workout equipment, convenience and personal training.

Since mid-April, Kubiak and his business partner, Chris Reisner have been turning the formerly derelict building into a state-of-the-art fitness facility; no small task, considering its prior condition.

Training Director Erin Jones is one of several personal trainers ready to help members reach their fitness goals at Fresh Start Fitness. — Daily News/Mike Taylor

“The building was old,” Kubiak said. “It was sitting for 10 years and everything was gutted right down to the water pipes and electrical. It needed everything you can think of. We put in a full scale buildout and restoration.”

Kubiak is no stranger to establishing fitness clubs, though this is the first he has owned himself. For the past five years he’s been helping other club owners set up their own facilities. This experience, he says, has helped him immeasurably in creating Fresh Start.

Reisner also has played a big part in getting clubs in neighboring communities up and running.

“We’ve set them up in Mount Pleasant, Alma, Plainwell and Sparta,” Reisner said. “We were ready. It was 16 months of planning before we even set foot in the door to sell a membership.”

That hard work has paid off. Though the club has yet to “officially” open, membership is already better than Kubiak or Reisner had anticipated. With summer winding down, it’s sure to grow even more, he says.

“November to March is a good time for all health clubs,” Kubiak said. “Because of the holidays and so on. People are trapped indoors for months and typically, joining a gym is just more on their minds during that time of year.”

Fresh Start offers 24/7 keycard access and personal training staff are on hand to help members develop a workout plan during all business hours.

All equipment — everything from free weights to high-tech cardio trainers — is brand new and cutting edge. Video equipment and ports for plugging in personal electronic devices is standard on many of the exercise machines there.

Tanning also is included with membership. Kubiak was accepting delivery of two new tanning beds as recently as Friday.

Moreover, Kubiak notes the facility has been designed to encourage socialization between guests.

“It’s a very nice place to just hang out,” Kubiak said. “It’s an inviting place to come and just spend a few hours. And it’s only going to get bigger and better. The more members we get the more we’re going to offer. If you look at our equipment, our customer service and our price, you can see this is going to be the best in town.”

For more information, call Fresh Start at (616) 835-9038.

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